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Business

The Art of Building Long Term Customer Relationships Tips and Tricks

August 31, 2023 Brody Logan

Customer relationships are key to a business’s success. Maintaining good consumer relations requires a lot of time and effort. It’s essential to obtain feedback from your clients to understand their needs better. This is one of the techniques for building...

Business

Starting strong in forex trading: Essential techniques for beginners

August 7, 2023 admin

Business

Remote Work and Your Small Business – Tax Implications

July 24, 2023 Brody Logan

Business

Strategies for Ethical Business Practices and Sustainable Supply Chains

July 7, 2023 Brody Logan

Business

Key Tax Deadlines for Businesses

June 20, 2023 Brody Logan

3 min read

Branding

Strategies For Building a Strong Brand Identity

August 18, 2023 Brody Logan

Building a strong brand identity takes time and strategy, but the payoff can be huge. Learn how to make your company stand out in a crowded market. Effective brand positioning requires moving the needle from how customers see your business...

3 min read

Branding

How to Apply For the Amazon Brand Registry

October 10, 2021 Tyler

To apply for the Amazon Brand Registry, first you must verify your identity. After verifying your identity, you will receive a case number code that you must enter into the Case Log in your Seller Central dashboard. You should then...

3 min read

Branding

How Product Positioning Can Help Your Business

August 2, 2021 Tyler

Successful product positioning requires an integrated approach across departments and channels. The brand voice used should be consistent across all advertising campaigns, sales pitches, customer support emails, and on-brand product tours. It should also include messages in-product. In-brand messages can...

2 min read

Branding

Brand Extension – Why Brand Extension Is a Good Idea

July 18, 2021 Tyler

The success of a brand extension depends on the resources and capabilities of the business. These resources include the company's financials, team capabilities, and key stakeholders. If resources are limited, the business can partner with another company to develop the...

3 min read

Branding

Brand Value and Brand Equity

April 11, 2021 Tyler

In the world of branding, brands play an important role in differentiating one company from another. Brands with a unique value proposition will attract more customers. Identifying core brand values is essential for creating a community and culture that customers...

3 min read

Branding

Logo Design Tips – 7 Things to Keep in Mind When Creating a Logo

March 7, 2021 Tyler

If you're looking for some tips on how to design a logo, look no further. These tips can help you create a brand identity that reflects the qualities of your business. Whether you're trying to promote a product or service,...

2 min read

Trade Show

Trade Shows in Australia

September 14, 2022 admin

Trade shows are a great place to advertise your products and services. The Melbourne Boat Show is one of the most important events in the marine industry. At the show, you can expect to see everything from diving and fishing...

2 min read

Trade Show

How to Promote Yourself at Fashion Trade Shows

January 3, 2022 Tyler

If you are a newcomer to fashion trade shows, it can be daunting. Once you get through the show, you need to relax and enjoy some drinks with new contacts. After all, first impressions count! While wearing the right fashions...

2 min read

Trade Show

Creative Ways to Decorate Your Exhibition Booth

November 12, 2021 Tyler

When you are ready to design your exhibition booth, you must be mindful of your brand's image and its target audience. In addition to maximizing visibility, your booth should be aesthetically pleasing to attract new customers and attract potential clients....

2 min read

Trade Show

Vision Expo West

August 9, 2021 Tyler

The annual International Vision Expo West will bring together more than 400 companies and ophthalmic professionals to celebrate the latest trends and technologies in the eyecare and eyewear industries. Featuring over 190,000 square feet of exhibition space, the conference will...

3 min read

Trade Show

How to Host a Virtual Trade Show

March 19, 2021 Tyler

If you're considering hosting your own virtual trade show, you've probably wondered how to get started. There are a few things to keep in mind. One, you need to know your target audience well. Using informational hotspots is an effective...

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